adidas Celebrates Summer In January With The ZX 8000 “Frozen Lemonade”

Though Spring has barely started, adidas is already looking towards the next season as they continue their on-going A-ZX series with a “Frozen Lemonade” inspired ZX 8000. Clear in its campaign imagery, the model is meant to celebrate, as adidas puts it, “the quintessential summer-time cool-down beverage.” But also, its design is directly influenced by...

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